New ‘San Jac Certified’ ad campaign

We rise higher and go further. We take the necessary steps to go the extra mile. We always lead and never follow. We are San Jacinto College and we are San Jac Certified.

The San Jac Certified campaign was designed to instill pride in current students, alumni, faculty, staff and donors of San Jacinto College. The campaign was developed using real-life stories of personal success achieved through education and completion. Through traditional media outlets, we are able to reach a large and diverse audience and establish a sense of empowerment within the community. To further the connection with our audience, we used mobile kiosk technology to
interact with prospective students and illustrate what their futures can hold when they become San Jac Certified.

The San Jac Certified campaign started running in the fall of 2013 and will continue to run through the end of 2014. Radio, print,  and online marketing have been utilized with this campaign and will run on various media outlets. Print can be found in publications such as The Houston Chronicle, South Belt-Ellington Leader, and North Channel Star. Radio will run on stations such as 97.9 The Box, Hot 95.7 and 104.9 Tu Musica. Three outdoor boards can also be found on Highway
225, Highway 14,6 and Interstate 10 off of Federal Road.

We are excited to continue to celebrate the success of our students, faculty, and staff. We hope that you will join us in the coming year and spread the word that when students finish at San Jacinto College, they don’t just graduate, they become San Jac Certified.

Here are some examples of what the ad looks like in print:

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2620.5_SANJ_Troy color 3.058x5_Print